Privacy Policy
Last updated: July 3, 2026
5th Ave (“we”, “us”, “our”) provides management consultancy, advertising, and IT consultancy services. This policy explains what personal information we collect, why we collect it, and what rights you have over it. It applies to this website and to information we collect when you enquire about or use our services.
Who we are
5th Ave is the data controller for the personal information described in this policy.
- Company: [5th Ave legal entity name and company number]
- Registered address: [registered address], United Kingdom
- Email: [privacy@yourdomain.com]
Information we collect
We only collect information we actually need. Depending on how you interact with us, this can include:
- Contact details: your name, email address, phone number, company name, and job title when you fill in our contact form, email us, or book a call.
- Business information: details about your company, goals, and systems that you share with us during an enquiry or engagement.
- Website usage data: pages visited, time on site, browser type, device type, and approximate location, collected through cookies and analytics tools.
- Communication records: emails, call notes, and meeting records connected to your enquiry or project.
We do not knowingly collect special category data (such as health or political information) and we ask that you do not send it to us.
How we use your information
We use personal information for the following purposes, each with a legal basis under UK GDPR:
- Responding to enquiries: to reply when you contact us (legitimate interest).
- Delivering our services: to carry out consulting, advertising, or IT work you have engaged us for (performance of a contract).
- Invoicing and accounting: to bill for our work and keep required financial records (legal obligation).
- Improving our website: to understand how visitors use the site so we can make it better (legitimate interest, based on analytics).
- Marketing: to send occasional updates about our services, only where you have agreed to receive them (consent). You can opt out at any time using the link in any email or by contacting us.
We do not sell personal information to anyone.
Cookies and analytics
This website uses cookies, which are small files stored on your device. We use them for two things:
- Essential cookies: needed for the website to work correctly. These cannot be switched off.
- Analytics cookies: help us understand how the site is used. The data is aggregated and does not identify you personally.
You can control or delete cookies through your browser settings. Blocking analytics cookies does not affect your use of the site.
Who we share information with
We share personal information only where necessary to run our business:
- Service providers: hosting, email, form processing, analytics, and accounting tools that process data on our instructions under written agreements.
- Advertising platforms: where we run campaigns for you as a client, and only as agreed in the engagement.
- Professional advisers: accountants, insurers, or lawyers where required.
- Authorities: where the law requires us to disclose information.
International transfers
Some of our service providers store data outside the United Kingdom. Where that happens, we make sure appropriate safeguards are in place, such as UK adequacy decisions or standard contractual clauses.
How long we keep information
- Enquiries that do not become projects: up to 12 months, then deleted.
- Client records: for the length of the engagement and up to 6 years afterwards, to meet legal and contractual obligations.
- Financial records: 6 years, as required by law.
- Marketing lists: until you unsubscribe or after 24 months of inactivity.
How we protect information
We use encrypted connections (HTTPS), access controls, and reputable providers to keep personal information secure. Access to client data is limited to the team members working on your account. No online system is completely secure, but we take reasonable and proportionate steps to protect what you share with us.
Your rights
Under UK GDPR you have the right to:
- Access a copy of the personal information we hold about you
- Correct information that is inaccurate or incomplete
- Ask us to delete your information
- Restrict or object to how we use it
- Receive your information in a portable format
- Withdraw consent at any time, where consent is the basis we rely on
To exercise any of these rights, email [privacy@yourdomain.com]. We respond within one month. If you are not satisfied with our response, you can complain to the Information Commissioner’s Office at ico.org.uk.
Children
Our website and services are aimed at businesses and are not intended for children under 16. We do not knowingly collect information from children.
Links to other websites
Our website may link to external sites, including social media platforms. We are not responsible for the privacy practices of those sites, so check their policies before sharing information with them.
Changes to this policy
We review this policy regularly and post any updates on this page. The date at the top of the page shows when it was last changed. Significant changes will be flagged on the website or, for clients, by email.
Contact us
Questions about this policy or about how we handle your information:
- Email: [privacy@yourdomain.com]
- Post: [5th Ave legal entity name], [registered address], United Kingdom